How to Optimize Listings for Search
Get More Views with SEO
Optimize your listings to appear higher in search results.
Title Optimization
- Include main keyword at the start
- Add brand name
- Include model number
- Mention condition
- Add key features
- Example: "Canon EOS R5 Camera Body - Like New - 45MP - 8K Video"
Category Selection
Choose the most specific category possible. Items in correct categories rank higher.
Description Keywords
- Use relevant keywords naturally
- Include common search terms
- Mention compatible items
- Add technical specifications
- Don't keyword stuff (reduces ranking)
Tags
Add relevant tags that buyers might search for:
- Brand names
- Product types
- Use cases
- Compatible items
- Maximum 10 tags
Photo Quality
High-quality photos increase click-through rate:
- Use first photo as main attention-grabber
- Show item from multiple angles
- Use white or neutral backgrounds
- Include size reference
- Show any defects clearly
Pricing Strategy
- Research competitor prices
- Price competitively for category
- Consider pricing slightly below competitors initially
- Increase price as you get good ratings
Freshness
Refresh your listings every 7-14 days:
- Make small edits to description
- Update photos
- Adjust price slightly
- This pushes listing higher in "newest" sort